Gamers or streamers are a good career for gaming enthusiasts to do what they love which is playing video games for long hours and at the same time earning money from doing it. Furthermore, it has a wide community of different gaming enthusiast who participates well in the gaming industry, so it’s no surprise that more video games are popping up and more streamers are present in various gaming platforms such as Twitch, Youtube Gaming, and Disco Melee. If you’re an up-and-coming streamer who wants to earn money from streaming (since investing in equipment to play video games can be a little pricey), you need to get a sponsor first. To do that you need to send a proposal to them to persuade them to partner with you. Read the article to know how to make a gaming sponsorship proposal.

9+ Gaming Sponsorship Proposal Samples

1. Gaming Sponsorship Proposal Template

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2. Gaming Company Sponsorship Proposal

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3. Gaming Sponsorship Proposal

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4. Gaming Advertising Sponsorship Proposal

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5. Gaming Sponsorship Request for Proposal

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6. Gaming Board Sponsorship Proposal

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7. Gaming Council Sponsorship Proposal

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8. Gaming Sponsorship Event Proposal

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9. Gaming Enterprise Sponsorship Proposal

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10. Gaming Equipment Sponsorship Proposal

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What is a Sponsorship Proposal?

A sponsorship proposal is a formal document, usually in the form of a letter sent by you to various companies to convince them to sponsor your career as a streamer and how you’re a great fit to promote their products and services. The purpose of having a proposal is to catch their interest and to encourage a meeting between you and the potential sponsor to discuss the sponsorship deal.

How to Make a Gaming Sponsorship Proposal

1. Create the Title Page

The first part of your proposal is where you put your name, the name of your streaming channel, and the date the proposal is sent. If you don’t have a title page, you can just use this section as the letterhead of your proposal.  In the first sentence of your proposal, make sure to let the reader know right away that you’re inquiring about sponsorship.

Do some research to figure out what are the sponsor’s objectives and goals they are trying to achieve. Whether it may be brand awareness, reaching a new audience, increasing sales of a new product, etc., make sure to pattern your sponsorship proposal according to what they’re trying to achieve. You can study past marketing campaigns, press reports, product launches, product categories, and social media accounts for your research.

Once you’ve figured out their goals and objectives, it’s time to figure out how you can help them achieve those. Let them know what your plans are to ensure they can reach their objectives and goals. The more value your activities or solutions you can provide to them, the higher the chances you will have at snagging the sponsorship. Convince them here how your sponsor can benefit from doing business with you.

The next thing to mention is your main audience in your streams. Describe them well by including their demographics such as their common interests, hobbies, genders, age, economic status, and other details that are important for your sponsors to know. You must match your audience to your sponsor’s target audience for the sponsorship to happen. You must also layout a marketing plan where you can include your way of promoting and advertising the brand of the sponsor.

5. Give a Background of Yourself

The next thing to include is a thorough background of yourself as a streamer and gamer. Include important details such as the number of streams you’ve gathered for the entire time you’ve been doing streaming, and other important details that your sponsor will be interested in.

This section is also where you’ll include why the reason why you’re looking for a sponsor and what the money will be used for. Be specific in your explanation of how the sponsorship money will benefit you for a great cause.

4. Include Sponsorship Levels

Sponsorships can come in various options depending on the sponsor, so this section will depend on what type of sponsor you’re going to give the proposal to. Note what type of sponsorship you’re looking for and be specific about it.

FAQs

How much do gaming sponsors pay?

Gaming sponsors pay various amounts to either streamers or developers depending on the marketability and popularity of the game. An average streamer might get a dollar per viewer per hour while top streamers may get higher pays such as getting $10,000 for an hour of streaming.

What are some famous video games?

Some examples of famous video games are Grand Theft Auto V, League of Legends, World of Warcraft, Minecraft, Fortnite, Tetris, Pacman, Mario Kart, and Pokemon Go.

Conclude your proposal by thanking the potential sponsor for their time and don’t forget to include your contact details, address information, and instructions on what the sponsor will do next if they are interested in pursuing the sponsorship. Have the team leader sign the proposal to make it seem more professional. To help you get started on writing your sponsorship proposal, download the free sample templates above to use as your reference!

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