As a business owner, everything you present to the clients, business partners, and other professionals becomes an embodiment of the company. That said, your business documents should contain an element that would help you represent your company’s branding. And you can do so with the help of a corporate letterhead. For this reason, you have to exert effort in designing the stationery heading the same way you worked hard for a business document’s content. In this guide, let us look into the process of creating a professional letterhead.
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What Is a Company Letterhead?
Whether it is a product advertisement or the product itself, it is a norm for businesses to set themselves apart from the others. This practice does not exclude the creation of business letters and other documents that corporate entities send. Professionals across various industries receive several letters per day, be it through snail mail or email. That is why if you want the recipient to notice your document as well as your company, then have an official letterhead format. A business letterhead or a company letterhead is the professional stationery printed with a company’s name, address, logo, and contact details. This document helps communicate professionalism to the recipient and increases the credibility to a particular business.
How to Create a Professional Letterhead
Professional letterhead templates will help you design the stationery in an instant. If you want to have letterhead design ideas, you may refer to professional letterhead examples provided in this article. Nevertheless, creating a letterhead is not really a tedious task. You can come up with an aesthetically pleasing yet professional letterhead design by following the steps provided below.
1. Set Dimensions
Before you start designing your letterhead layout, you first have to set the dimensions. This way, you will know the available space that you can work on. Bear in mind that the letterhead should be at the topmost portion of the document. It must also take sufficient space on the paper, enough for the recipient to notice it and for your content to fit in the material.
2. Choose the Right Colors
Although the design will not cover the entire document, it is vital to use to right colors. Make sure that they are visually pleasing and they complement each other. However, if your company already has an official or signature color, it would be best to make use of it. Always remember to limit your choices to two or three.
3. Select the Best Font
To avoid the misreading of the information you include in the letterhead, sans serif fonts are preferable. However, avoid using more than two fonts, or your design may come across unprofessional.
4. Insert the Important Elements
As you take a look at a letterhead sample text or a free letterhead template in InDesign, you will notice that they have identical components. Remember that aside from having a representation of your business, your letterheads also help you introduce your company to those who didn’t know about it fully. As previously mentioned, see to it that you insert your letterhead logo, company name, location, contact address, and website URL.
5. Finalize Your Design
Lastly, finalize your design. You can add some final touches like borders at the bottom part of the page. While the letterhead format we featured is the standard one, other designers get creative in crafting a letterhead. Some would place the company name and logo at the top portion. Then all the other details will be at the bottom part of the material. Check out these letterhead samples for more letterhead design ideas.
What are the types of letterhead?
There are different types of letterhead, each with a varying degree of personalization. These types include the standard letterhead and specialized letterhead. The standard letterhead is what most business use since it represents the company as a whole. On the other hand, the specialized one is for a department within a company or organization.
Why is letterhead important?
The importance of a letterhead goes beyond the incorporation of formality in a professional business letter. It is one of the most important print materials of a company. A well-designed letterhead helps business owners build a strong brand image, which will be of great help in the success of their marketing strategy.
What are the seven parts of a business letter?
A professional business letter has the following components:
- Inside Address
- Body Paragraphs
- Complimentary Close
With over 1.5 billion active users as of 2018, Gmail is one of the essential media platforms used by both professionals and ordinary individuals globally. While some people send printed letters, others do it electronically. Regardless, the importance of letterheads and/or email signatures remains. Now that you know how to design an effective letterhead, make sure to use incorporate your design every time you send a business-related document. You may also utilize your letterhead design in an envelope to maintain uniformity.
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