It’s always a challenge for businesses and corporations worldwide to present information to their clients and business partners in a short, accurate, compelling, and concise manner. Especially with the current trend of information spreading really fast and with people leaning unto more convenient mediums of communication, for businesses of all shapes and sizes, sometimes it’s a bit hard to keep up. When presenting to clients, investors, and business partners, they would have to make sure that the information the audience receives is adequate enough just to get to know the company. No overloading or lacking information, and the presentation and the information doesn’t just go over the audience’s head.
A good communication medium to ensure these and more is through a corporate fact sheet. Fact sheets present just enough information that are already analyzed and explained. No need for additional data or paperwork to read, a well written fact sheet should just be enough. But drafting one can be really difficult and is relatively easy to mess up. Lucky for you, we’re about to take most of the burden off of your shoulders. Check out these corporate fact sheet samples listed below to help you make sure that your fact sheet is properly written, short, concise, and comprehensive enough for your readers.
10+ Corporate Fact Sheet Samples
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What Is a Corporate Fact Sheet?
Fact sheets are documents that are usually one to just a couple pages long. It provides information about your company, and mainly about your products and services and why you provide them. It’s like an elevator pitch, but with a lot less pitching and more informing. Fact sheets contain enough information just to get a gist of what your company is and why should they care about it. Most of the time, fact sheets are used as a marketing material due to its convenience and just general effectiveness, but there are cases where fact sheets are also used inside of the company, as a means of communication between two separate divisions working together. It’s effective because it can provide real-time updates and information regarding a project they may bee working on. Generally we don’t really want to read something so long and boring, especially if its about boring corporate stuff, but fact sheets fixes that for us and gives businesses an option to better reach out to customers and business partners that don’t necessarily take all of their time just reading it. So fact sheets are to pique the interest of the readers and actually make them want to know more about your company and/or its services.
How to Write a Corporate Fact Sheet
Compressing so much information in a couple pages can be really intimidating. You have to know which piece of information is perfect for the fact sheet, which pieces grab attention the most, and so on. Also, you have to pay attention with your presentation making sure that it is clear, easy to follow, understandable, and perfectly sensible. A fact sheet that is poorly written would just lead to more confusion than provide clarity for your readers. To ensure these things, there are some key components that you have to keep in mind and pat attention to. These key components will be discussed in more detail below.
The header will also serve as the title of your fact sheet. Since most of the time it’s the first thing a customer or your audience might read, you have to make sure that it is engaging ang would motivate them to continue reading. It can be the name of your company, name of your product or a service, or maybe it’s something that you came up with. Combine a good title with a good and striking choice of bold fonts, your fact sheet is already off to a good start.
- Company Description
This is one of the major components of your fact sheet, meaning you can try to include as much information as you want. The contents may vary depending on what you want your fact sheet to focus on, if you just want to provide an outline of your company then spend more time developing the company description component, but if you want the focus on your product or a service, then write more regarding your product or service and less on the company description. The company description may include a brief history of your company, your milestones and achievements, a little bit about you and your staff, your company’s current status today, and what products and services you provide.
- Vision and Mission statements
This is a pretty straightforward component, you just write your mission and vision values or a tagline or slogan that fits your company’s values. These should be enough to give your readers a gist of your morals and values, so you don’t have to explain what’s behind it. You can reserve that for when they’ve become a loyal patron and would genuinely want to know about it.
- Products and services description
Again, it’s up to you whether you want this to be the main content , about your product, or the company description, about your company. Most of the time this is where you’ll be talking about your products and what benefit would the customer gain after purchasing it, aside from the product itself. basically you have to tell them what your product is and what problem does it fix for the customer. It can be like a bit of marketing and advertising but that is slightly the point behind all of this. You want your clients and investors to think that they want your services and they would want to get to know it more.
What does a company fact sheet look like?
A fact sheet is preferably a single page long, information presented should be brief and concise, and full of visuals that are relatively easy to grasp.
What is a media fact sheet?
Media fact sheets provide facts, figures, and important information about the company and the rest of the management who may be speaking with the news media. Media fact sheets are commonly used and developed by the people working on PR.
What is a fact file?
A fact file is a summarized report of all the most important information on a certain subject. It can be a thing, a place, or even a person.
Fact sheets might be complicated, but these pieces of document can be also very rewarding if done right. It could establish really good points for your company and even for your product, it tells people why should they care about it and most of the time, it does work. The length and visuals of fact sheets also make it really easy to be consumed by a much wider demographic, which makes it really effective as a marketing tool. With all those things in mind, we hope that we were able to help you with our tips and templates, and if you find yourself in a bind again, feel free to come back.
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